Brand Campaigns
G2.com is the world’s largest software review platform and marketplace. Every month, over 6 million people research, compare, and buy software on G2.
As Lead Copywriter, I work with a talented team to conceptualize, write, and wireframe digital branding campaigns designed to expand G2’s reach.
Brand Campaign: “MVPs on MVPs”
G2’s “MVPs on MVPs” campaign launch on LinkedIn was a major success, drawing more engagement and higher CTR than any single G2 social post. In the first 24 hours, the campaign pulled:
Comments: 524
Likes: 178
Views: 21,000
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