Enjoy hundreds* of Micro-Lessons by Eddie Shleyner
* This page features selected Micro-Lessons. The full collection is published inside VeryGoodCopy: The Book →
Think and write like a copywriter:
Absolutely addictive essays that read and entertain like fiction while teaching real-world persuasion principles, concepts, and techniques.
ON THINKING
Micro-Lessons on the essential principles and concepts copywriters must understand to create their best work:
Thinking
Enjoy the full collection of Micro-Lessons inside VeryGoodCopy: The Book →
ON WRITING
Micro-Lessons on the proven techniques copywriters can use to write clear, vivid, and emotionally charged ads:
Featured
