No, but...

No, but...

Quality copywriting ideas are the product of quantity.

Kill your darlings.

Shock copy

Shock copy

Copywriting that hurts!

Simple yet significant

Simple yet significant

This short article cites 4 tactics that will make your copy simpler and 5 tactics that’ll make it more memorable.

Over and over and over

Over and over and over

If you want to learn how to write great ads, then part of your daily routine should be to…