micro-articles (compressed).png
 
 

Clear, concise articles designed to teach 1 persuasion principle or technique at a time.

 

VOLUME IV
91 - 120

Micro-Articles #91 - 120 | Scroll Right 👉
1 timeless copywriting lesson from Netflix’s “Don’t F**k With Cats”
Eddie Shleyner
1 timeless copywriting lesson from Netflix’s “Don’t F**k With Cats”
Eddie Shleyner
Eddie Shleyner
This ruthless copywriting critique system will give you scars (and fantastic ads)
Eddie Shleyner
This ruthless copywriting critique system will give you scars (and fantastic ads)
Eddie Shleyner
Eddie Shleyner
A simple copywriting secret for exploding your response
Eddie Shleyner
A simple copywriting secret for exploding your response
Eddie Shleyner
Eddie Shleyner
How to write better dialogue [easy, instant, Hemingway-inspired hack]
Eddie Shleyner
How to write better dialogue [easy, instant, Hemingway-inspired hack]
Eddie Shleyner
Eddie Shleyner
How to write a memorable ad
Eddie Shleyner
How to write a memorable ad
Eddie Shleyner
Eddie Shleyner
Someday, I will try to sell you something
Eddie Shleyner
Someday, I will try to sell you something
Eddie Shleyner
Eddie Shleyner
How to write ultra-clear copy
Eddie Shleyner
How to write ultra-clear copy
Eddie Shleyner
Eddie Shleyner
Absolutely use cliches in your copywriting
Eddie Shleyner
Absolutely use cliches in your copywriting
Eddie Shleyner
Eddie Shleyner
Can’t decide what you should write about next?
Eddie Shleyner
Can’t decide what you should write about next?
Eddie Shleyner
Eddie Shleyner
Reading this will make you a better conversational copywriter
Eddie Shleyner
Reading this will make you a better conversational copywriter
Eddie Shleyner
Eddie Shleyner
3 qualities that make copywriters successful (and 1 life-changing job opportunity)
Eddie Shleyner
3 qualities that make copywriters successful (and 1 life-changing job opportunity)
Eddie Shleyner
Eddie Shleyner
Don’t make her feel vulnerable, copywriter
Eddie Shleyner
Don’t make her feel vulnerable, copywriter
Eddie Shleyner
Eddie Shleyner
How to find your ad’s hook (according to the most ripped-off copywriter alive)
Eddie Shleyner
How to find your ad’s hook (according to the most ripped-off copywriter alive)
Eddie Shleyner
Eddie Shleyner
The simple truth about great advertising
Eddie Shleyner
The simple truth about great advertising
Eddie Shleyner
Eddie Shleyner
When very good copywriting goes very, very bad
Eddie Shleyner
When very good copywriting goes very, very bad
Eddie Shleyner
Eddie Shleyner
This is a new article about copywriting
Eddie Shleyner
This is a new article about copywriting
Eddie Shleyner
Eddie Shleyner
Mind control
Eddie Shleyner
Mind control
Eddie Shleyner
Eddie Shleyner
Dialogue, the efficient copywriting tool
Eddie Shleyner
Dialogue, the efficient copywriting tool
Eddie Shleyner
Eddie Shleyner
The most persuasive conversion copywriting tactic
Eddie Shleyner
The most persuasive conversion copywriting tactic
Eddie Shleyner
Eddie Shleyner
Copywriting advice every marketer should hear
Dave Gerhardt, VP Marketing @ Drift
Copywriting advice every marketer should hear
Dave Gerhardt, VP Marketing @ Drift
Dave Gerhardt, VP Marketing @ Drift
Consistency: 7 lessons learned after publishing 100 VeryGoodCopy articles
Eddie Shleyner
Consistency: 7 lessons learned after publishing 100 VeryGoodCopy articles
Eddie Shleyner
Eddie Shleyner
Word choice
Eddie Shleyner
Word choice
Eddie Shleyner
Eddie Shleyner
How to compel 9 out of 10 people to open your direct-mail ad
Eddie Shleyner
How to compel 9 out of 10 people to open your direct-mail ad
Eddie Shleyner
Eddie Shleyner
When to stop writing
Eddie Shleyner
When to stop writing
Eddie Shleyner
Eddie Shleyner
How to create overwhelming demand for a product nobody wants
Eddie Shleyner
How to create overwhelming demand for a product nobody wants
Eddie Shleyner
Eddie Shleyner
How the ellipsis keeps ‘em reading...and satisfies our need to survive
Lisa Pierson, Lead Copywriter @CopyHackers
How the ellipsis keeps ‘em reading...and satisfies our need to survive
Lisa Pierson, Lead Copywriter @CopyHackers
Lisa Pierson, Lead Copywriter @CopyHackers
South Park creator, Trey Parker, on storytelling, burnout, and self-doubt
Eddie Shleyner
South Park creator, Trey Parker, on storytelling, burnout, and self-doubt
Eddie Shleyner
Eddie Shleyner
The copywriting formula I use to defeat writer’s block
Eddie Shleyner
The copywriting formula I use to defeat writer’s block
Eddie Shleyner
Eddie Shleyner
Bradley Cooper’s content marketing advice
Eddie Shleyner
Bradley Cooper’s content marketing advice
Eddie Shleyner
Eddie Shleyner
“True” story:
Eddie Shleyner
“True” story:
Eddie Shleyner
Eddie Shleyner
Subscriber Testimonials:
“There’s no better copywriting blog than VeryGoodCopy.”

— — —
Brad Williamson, Freelance Copywriter

“I love that you share this information so generously.”

— — —
Di Clements, Founder @ On-Time Copy

“Eddie never runs out of good ideas.”

— — —
Vinicius Aguiari, Founder @ VidaHacker

“I’ve become a better copywriter thanks to the VeryGoodCopy blog.”

— — —
John Ford, Freelance Copywriter

“I love how you convey so much in so few words.”

— — —
Rohan Bhardwaj, Executive Assistant @ IIT Bombay

 
VGC logo (Compressed).png
 

JOIN THOUSANDS OF SUBSCRIBERS

 
Featured
1 timeless copywriting lesson from Netflix’s “Don’t F**k With Cats”
Eddie Shleyner
1 timeless copywriting lesson from Netflix’s “Don’t F**k With Cats”
Eddie Shleyner
Eddie Shleyner
This ruthless copywriting critique system will give you scars (and fantastic ads)
Eddie Shleyner
This ruthless copywriting critique system will give you scars (and fantastic ads)
Eddie Shleyner
Eddie Shleyner
A simple copywriting secret for exploding your response
Eddie Shleyner
A simple copywriting secret for exploding your response
Eddie Shleyner
Eddie Shleyner
How to write better dialogue [easy, instant, Hemingway-inspired hack]
Eddie Shleyner
How to write better dialogue [easy, instant, Hemingway-inspired hack]
Eddie Shleyner
Eddie Shleyner
How to write a memorable ad
Eddie Shleyner
How to write a memorable ad
Eddie Shleyner
Eddie Shleyner
Someday, I will try to sell you something
Eddie Shleyner
Someday, I will try to sell you something
Eddie Shleyner
Eddie Shleyner
How to write ultra-clear copy
Eddie Shleyner
How to write ultra-clear copy
Eddie Shleyner
Eddie Shleyner
Absolutely use cliches in your copywriting
Eddie Shleyner
Absolutely use cliches in your copywriting
Eddie Shleyner
Eddie Shleyner
Can’t decide what you should write about next?
Eddie Shleyner
Can’t decide what you should write about next?
Eddie Shleyner
Eddie Shleyner
Reading this will make you a better conversational copywriter
Eddie Shleyner
Reading this will make you a better conversational copywriter
Eddie Shleyner
Eddie Shleyner
3 qualities that make copywriters successful (and 1 life-changing job opportunity)
Eddie Shleyner
3 qualities that make copywriters successful (and 1 life-changing job opportunity)
Eddie Shleyner
Eddie Shleyner
Don’t make her feel vulnerable, copywriter
Eddie Shleyner
Don’t make her feel vulnerable, copywriter
Eddie Shleyner
Eddie Shleyner
How to find your ad’s hook (according to the most ripped-off copywriter alive)
Eddie Shleyner
How to find your ad’s hook (according to the most ripped-off copywriter alive)
Eddie Shleyner
Eddie Shleyner
The simple truth about great advertising
Eddie Shleyner
The simple truth about great advertising
Eddie Shleyner
Eddie Shleyner
When very good copywriting goes very, very bad
Eddie Shleyner
When very good copywriting goes very, very bad
Eddie Shleyner
Eddie Shleyner
This is a new article about copywriting
Eddie Shleyner
This is a new article about copywriting
Eddie Shleyner
Eddie Shleyner
Mind control
Eddie Shleyner
Mind control
Eddie Shleyner
Eddie Shleyner
Dialogue, the efficient copywriting tool
Eddie Shleyner
Dialogue, the efficient copywriting tool
Eddie Shleyner
Eddie Shleyner
The most persuasive conversion copywriting tactic
Eddie Shleyner
The most persuasive conversion copywriting tactic
Eddie Shleyner
Eddie Shleyner
Copywriting advice every marketer should hear
Dave Gerhardt, VP Marketing @ Drift
Copywriting advice every marketer should hear
Dave Gerhardt, VP Marketing @ Drift
Dave Gerhardt, VP Marketing @ Drift
Consistency: 7 lessons learned after publishing 100 VeryGoodCopy articles
Eddie Shleyner
Consistency: 7 lessons learned after publishing 100 VeryGoodCopy articles
Eddie Shleyner
Eddie Shleyner
Word choice
Eddie Shleyner
Word choice
Eddie Shleyner
Eddie Shleyner
How to compel 9 out of 10 people to open your direct-mail ad
Eddie Shleyner
How to compel 9 out of 10 people to open your direct-mail ad
Eddie Shleyner
Eddie Shleyner
When to stop writing
Eddie Shleyner
When to stop writing
Eddie Shleyner
Eddie Shleyner
How to create overwhelming demand for a product nobody wants
Eddie Shleyner
How to create overwhelming demand for a product nobody wants
Eddie Shleyner
Eddie Shleyner
How the ellipsis keeps ‘em reading...and satisfies our need to survive
Lisa Pierson, Lead Copywriter @CopyHackers
How the ellipsis keeps ‘em reading...and satisfies our need to survive
Lisa Pierson, Lead Copywriter @CopyHackers
Lisa Pierson, Lead Copywriter @CopyHackers
South Park creator, Trey Parker, on storytelling, burnout, and self-doubt
Eddie Shleyner
South Park creator, Trey Parker, on storytelling, burnout, and self-doubt
Eddie Shleyner
Eddie Shleyner
The copywriting formula I use to defeat writer’s block
Eddie Shleyner
The copywriting formula I use to defeat writer’s block
Eddie Shleyner
Eddie Shleyner
Bradley Cooper’s content marketing advice
Eddie Shleyner
Bradley Cooper’s content marketing advice
Eddie Shleyner
Eddie Shleyner
“True” story:
Eddie Shleyner
“True” story:
Eddie Shleyner
Eddie Shleyner
 
micro-articles (compressed).png
 

VOLUME I
1 - 30

VOLUME II
31 - 60

VOLUME III
61 - 90

VOLUME IV
91 - 120

VOLUME V
121 - 150

VOLUME VI
151 - 180

VOLUME VII
181 - 210

"Best of" Reviews #2
“No better resource for copywriting and creative thinking tips.”

— — —
Adam Goyette, CMO @ HelpScout

“If you want to learn about copywriting, read VeryGoodCopy.”

— — —
Lisa Pierson, Partner @ CopyHackers Agency

“One of the content marketing industry’s best copywriters…”

— — —
The HubSpot Marketing Blog


“Eddie must be commended for his services to Copywriting.”

— — —
Vikki Ross, Copywriting Guru

“There’s a fella who knows something about copy.”

— — —
Dave Gerhardt, CMO @ Privy